Welcome, my name is Todd M. Faassé BC-HIS, President of “The Great American Hearing Aid Company”, with more than 35 years experience as a second generation “Hearing Caregiver” and ”Hearing Instrument Scientist” (HIS), I’ve discovered the most vital factor in the advancement of medical hearing devices (hearing aids), is public education.

Clearly good education strongly influences “your” decision-making, which in turn drives change in the marketplace encouraging industry leaders to adopt or reject new innovative technologies . . .making good ideas grow!

Naturally, all innovations are met with a measure of “market resistance or acceptance”, which follows a sequence of “adoption and development”. As you may know, like-minded people share like-minded needs and the marketplace must, eventually, meet these needs.

“The goal of the marketplace is to fulfill your needs”.

The free marketplace must nurture a more intimate relationship with its audience, to not only entice, but to inspire us. Creating positive word-of-mouth excitement is the fruit of customer enthusiasm, it happens naturally when your need is satisfied. Values like traditions are “adopted”, they are passed along, from person to person, from generation to generation . . . because they are time-tested and true.

As individual “adopters”, we all respond differently and especially when it comes to “hearing aid” technology. Let’s look at different kinds of “adopters”. You might be surprised to discover which kind of “adopter” you are.

You Don’t Hear With Your Ears . . . You Hear With Your Brain!

The only caveat is, the longer you wait to get proper help, the harder it is to get the best results possible. Does that sound familiar? As with anything medical, the sooner you seek help, the better the short-term and long-term results will be. The more residual hearing ability you have, the more we can “tap into”, per se’.

In other words “Late Majority” and “Laggards” are always the most challenging hearing losses to help. Understanding speech doesn’t happen in your ear, it happens in your brain.

The less “auditory deprivation” your brain suffers, the better the results for most people. Remember the old adage, “If you don’t use it, you’ll lose it”, especially rings true in the case of being hard-of-hearing . . . at least in regards to improving speech recognition skills anyway.

“We don’t put glasses on the blind and we don’t put hearing aids on the deaf”.

I’m amazed even at this day and age, with all the education available through the world-wide-web and other media, how many people put off getting help for their hearing. This is another reason we are developing the most affordable hearing technologies for the “innovators”and “Early Adopters” . . . they don’t necessarily need as much of the advanced and premium level hearing aid technologies.

However, because they are generally, first time users with mild to moderate (high-frequency) hearing loss, they do require hi-fidelity, digital processing and features only available from the medical device end of the high-tech spectrum . . . you don’t get that from cheap imitation, “China made” consumer electronics.

Again, let me remind you, the earlier you start getting help for your permanent sensorineural hearing loss, the easier it is to adapt and reap the benefits.

While most people suffering from permanent sensorineural hearing loss are seniors who waited longer to get help.They require more personal, and hands-on professional assistance with hearing aid selection, fitting and tutoring.

On the other hand, the up and coming generations were born with a digital spoon in their mouths, so to speak . . .this generation will have more “Innovators” and “Adopters” to drive the “Early Majority” bell curve beyond the stars.

Overview of Hearing Aid Technologies

Recently, you may have heard about Over-The-Counter (OTC) or Personal Sound Amplification Products (PSAP). These terms are used to refer to a range of amplification products, defined as “consumer-electronics”. OTC products include a variety of amplification, e.g., headphones, earbuds, and other audio streaming technologies. One study expected these “consumer-electronics” would become a $17 billion market by this year's end (Hunn 2015).

The interest in OTC audio technologies suggests an audience that has, and will increasingly have, personal familiarity with technologies that are worn in your ears.

Types of Hearing Aid Related Technologies

As you may already know, real cutting edge medical “hearing aid” technologies are exponentially more advanced than “consumer-electronic” products (OTC/PSAPs). The lesser technologies are at the extreme opposite spectrum of sophistication.

The OTC/PSAP is designed to disrupt the marketplace, hoping “innovators” and “early adopters” jump-start the bell curve sequence of the sales funnel.

However, investors in the “consumer-electronics” market underestimated the breadth of the “medical device” technology spectrum. The sheer task of competing with the highest level of sophistication in medical technology, from the opposite end of the spectrum has been a complete disappointment. Once again, the false prophets of commerce have fallen way short of their projected expectations.

This technological short-coming is evident, due to the lack of referral, word-of-mouth, response from the “innovators”. The bell curve model failed because the “early adopters” sensed the “innovators” weren’t satisfied with their results, as their “innovator” voices fell in silent accord.

In Kind Contribution

It’s been said that, “science mimics nature”. Real hearing aids mimic nature, whereas OTC/ PSAPs are “consumer electronics”, which mimic real hearing aids. . . with one the price is higher, but the cost is lower, with the other the price is lower, but the cost is higher.

You need something in the middle of the technology spectrum to help people who don’t need the sophisticated technology features of a $2000 or $3000 hearing device and yet have the audiological integrity of being a real hearing aid.

There is a good reason hearing aids are expensive, but if you need the very best care and you want the very best results . . . you can appreciate the very best is available . . . but that leaves a lot of good, lesser, technologies on the table..

The truth is, sometimes, “something can be better than nothing” . . . and quite often, this high-end technology is sooo good that it is basically over-kill for some people . . . This is precisely why we are doing this. Read on!

If you are looking for quality hearing help to start out with, you’ve come to the right place at the right time.

We call it providence . . .like-minded people attract each other and this is why we feel we are so successful at what we do. . . . the first step to better your hearing may be to simply find someone who listens to your needs, in kind contribution.

Real hearing aids are clinically proven to make “listening easier on the brain”. Whereas, OTC/PSAPs and other consumer “hearables” are glorified amplifiers. Consumer electronic manufacturers are marketing “imitation” hearing aids, which can only deliver imaginary results for patients with real medical conditions,e.g., permanent sensorineural hearing loss.

As a second generation hearing instrument specialist, I've always been suspicious of the ever increasing magazine ads for various attempts to mimic real hearing aids and with good reason. Because real hearing aids are medical devices, you do need to get medical clearance and require a licensed technician to fit, adjust and tune the medical hearing device.

So we’re not suggesting you run out and buy the cheapest hearing aid looking gimmick you can find . . .that’s too easy. There are no $98 dollar hearing aids. But there are $98 dollar “imitation” hearing aids from “China” and good luck getting any service on that.

We’ve always strived to provide the most accurate audiological testing, and the best technologies at the most competitive, lowest possible pricing, all while delivering superior service and technical skill-set to guarantee our clients optimal results. We just weren’t able to do that through the mail.

Times have changed.

To improve our industry, an innovative “Real Ear” technology needs to be married with an innovative business-model to harness the full potential of your hearing and speech recognition potential . . .so this is exactly what we did!

Utilizing a combination of old school hearing aid technology and pricing from the 1980’s, with cutting edge digitized hearing aid features of today, we’re now able to offer you medical grade, “Real Ear” hearing aid technology!

Introducing the all new, "RealEar" personal hearing aid technology you can afford! Plus, we're proud to tell you, this isn't one of those "CHINA" gimmicks that only look like a real hearing aid . . . these are authentic Made In America! "RealEar" hearing devices custom designed to meet our specifications, by a U.S. manufacturer of audio-prosthetics, with more than 5 decades of experience and 1,000,000 medical grade hearing devices manufactured.

My family has done business with this U.S. company for more than 50 years, and now with “RealEar” hearing aid technology we can help people like you hear and understand speech clearly, with the push of a button! (and it won’t cost an arm or a leg, in fact we don’t need any flesh- you’ll be glad to know you can keep all your appendages!)

ATTENTION:

RealEar Hearing Aids are designed for first time users or people with a mild to moderate high-frequency hearing loss.

Get RealEar NOW!

You can cup your hands around your outer ears to help “capture” more of the “sound energy” around you. The sounds you hear are waves of energy moving through the air at around 760 mph, or 1100 feet per second! The bigger your hands are when they are opened around your ears, the more sound energy you catch!

Next, these sound waves are “acoustically enhanced” by virtue of the shape of your ear, strengthening specific “speech frequencies”. These enhanced sound waves increase in magnitude as they funnel down your outer ear canal, which then causes your eardrum to move “mechanically”.

This change from acoustic energy into mechanical energy is “transduced” from one form of energy into another.

Continuing onward through your first ear or “outer ear”, sound now enters your “2nd” or “middle” ear chamber.

Three of the smallest and hardest bones in your body work together as a bridge to “mechanically conduct” vibrations across your middle ear chamber. The common names for these bones are the hammer, anvil and stirrup, in Latin they are called the malleus, incus and stapes, together are known as your ossicular chain.

Sound travels faster through denser materials such as water and bone, so as sound vibration is “mechanically conducted” across your ossicular chain it is amplified and sped up again. When this sound is transmitted across this boney bridge the stirrup (stapes) is attached to an oval window which allows the sound vibrations to enter your 3rd ear, called the Cochlea.

Your 3rd and innermost ear (cochlea) is filled with fluid and because fluid’s denser than air, it speeds up the sound vibration again.

Keep in mind, your cochlea is about the size of a sweet pea and contains about 30,000 microscopic hair-like nerve endings.

Now as the sound vibrates through the fluid in your cochlea it stimulates these microscopic, hair-like nerve endings, which triggers millions of “electro-chemical signals”, traveling like radio waves, near the speed of light, through your 8th cranial nerve, across your Central Nervous System (CNS), to the other side of your brain, which is then picked up by your auditory cortex.

Your auditory cortex then recognizes and deciphers these brain signals into information, e.g., speech, music, and environmental sounds.

Bottom line, you don’t hear with your ears . . . you hear with your brain.

The soundwaves picked up by your outer ears are “transduced'' into mechanical, hydraulic energy, and finally into electrical energy interpreted by your brain as information, this phenomenon is also called “dynamization” of sound.

Dynamization and The 4 Stages of Life

In the first stage or fetal stage of life the baby’s tiny ears take the sound of his mother’s heart and change it into electrical impulses, which in turn help build the innervations of the baby’s nervous system. Through this “dynamization” of sound, the ears act like tiny spark plugs fueling the Central Nervous System’s (CNS) development, which ultimately extends to the nerves in your skin.

Perhaps this is why we get goosebumps when we hear a favorite song or the voice of a loved one...

“dynamization” of sound continues to support us through all 4 stages of life like nutrition for your nervous system.

Normal hearing range can be from 20 cycles per second to 20,000 cycles per second, but as you live longer your ears lose this broad hearing range, and your hearing range becomes narrowed dramatically, due to sensori-neural hearing loss (nerve loss).

Unfortunately, there are no medical or surgical solutions for this common and progressive nerve loss, this is why over the last 120 plus years, we’ve developed amazing “medical grade” hearing aid technologies . . .it’s the only solution.

Today’s ultra-sophisticated hearing aid technologies utilize digitized automatic computer systems. Audiologists and engineers have developed “chipsets” so small,dense and fast that they have integrated circuitry gates as close as 6 nanometers apart.

New scientific research proves that in the 4th stage of life, lack of “dynamization” of sound can lead to “Auditory Deprivation”. As you already know, ”If you don’t use it, you lose it”. When the nerves in the inner ear are damaged or weakened, the pathway of speech to the auditory center of your brain can get cut off . . .

A famous John C. Hopkins University study revealed if we suffer from a critical level hearing loss (more than 40 dB HTL), we increase our probability of developing Alzheimer's Disease or cognitive decline, by 100%, to 200%, to 500% . . . if we are 65, 75 or 85 years of age, respectively.

That’s a game of roulette no one needs to be playing!

The lack of “dynamization of energy and intelligence” is literally starving the brain of essential stimuli necessary for brain health.

Today’s hearing aid technology is your inheritance.

Your hearing range may be much less than it used to be and you may not even know it. Sensori-neural hearing loss (nerve loss) can make it possible to lose only the higher range, affecting only soft speech cues and yet, leave your lower range intact.

In other words, your sense of loudness, ability to hear background noise and simple vowel sounds may be perfectly capable, but your higher range can cause you to misunderstand delicate consonants,like “s”, “f”, “th”, ‘sh”,and”p”, “t”, “g”, “h” sounds. These sounds are called “dental & labial” sounds because they are made with your “teeth and lips”. These high frequency sounds comprise about 80% of our speech cues.

“Auditory Deprivation” caused from the lack of sound “dynamization” will eventually lead to loss of word recognition skills.

The ability to recognize the difference between similar speech cues is vital for understanding conversations, especially in noisy environments.

This loss of our confidence to communicate is known to lead to other issues such as depression,isolation, and even dementia. RealEar hearing aid technology was developed to help first time hearing aid users find an affordable means to “bridge the gap” between your aging or damaged ear and your brain. Keeping novel information and energy across the damaged nerve ending in the cochlea is proven to enhance quality of life and even help reduce probability of falling, becoming depressed or even cognitive decline.

Order your first pair of RealEar hearing aids by pressing the green button below . . .

Order Now!

We guarantee you’ll be amazed by your results. We will also include our “Auditory Rehabilitation” guide explaining how you can easily improve your speech and memory skills by using your RealEar hearing aids therapeutically for only 15-30 minutes a day!

Live well,

Todd “Earman” Faasse’ BC-HIS

Fitting Range

OSPL90 Curves

Gain Curves